FEATURE ARTICLE
Delivering a Superb Customer Experience
BuilderRadio interviews Jane Meagher, President, Success Strategies. So you build a great home and you pride yourself on the quality you put into every house. Good for you. You should. In fact, quality should be the baseline – the ante – for every builder in today’s market. But quality can’t be your marketing message. Instead, says Jane Meagher, [...]
Selling Skills
The 2-Minute Qualifier
BuilderRadio interviews Jerry Costanzo, G. L. Costanzo & Associates, Inc.
How far can you get with a customer in two minutes? Jerry Costanzo believes you can learn pretty much everything you need to know to qualify a customer and know what to sell them within 120 seconds of meeting them. In this week’s interview Jerry shows [...]
Marketing
Maximizing Your Marketing Dollar
BuilderRadio Interviews Tom Stephani, Custom Construction Concepts, Inc.
So, how’s your traffic these days?
That’s the question we hear asked more than any other. A more appropriate question, though, might be, ‘So, how’s your marketing these days?’
‘Marketing? I can’t afford to market!’ might be your gut reaction. However, as any successful business owner knows, that’s not the [...]
Selling Tools
How to Sharpen your Presentation Skills
BuilderRadio interviews Mary LeBlanc, LeBlanc & Associates, Carlsbad, CA
Just a few weeks ago we brought you an interview with sales trainer Bob Schultz in which he credited much of his success in selling homes with having been mystery shopped early in his career. He described listening to the audio recording of himself giving a sales [...]
Personal Growth
Speakers & Consultants
Want to motivate your sales team? Bring one of these dynamic and engaging speakers to your company’s next event.
Seminars, Speakers and Topics:
Jerry Rouleau J. Rouleau & Associates LLC | PO Box 30, Terryville, CT p. 860-589-7391 www.JRouleau.com
Jerry Rouleau is one of the most experienced speakers in the new home industry. Jerry is a member of [...]
Business
Get More Done with Virtual Assistants
BuilderRadio Interviews Kathy Goughenour, LeadBoosterClub.com.
Times are lean. Most of us are faced with budget cutbacks and reduced staff. Smart builders are doing everything they can to put their money where it works the hardest – keeping the leads coming in and the sales rolling out. But, are we as careful with our time as we [...]
Coming Events
Creating Killer Sales Scripts
Our next seminar in the Taking Control of your Sales webinar series will be on April 1, 2009 at 2:00p EDT.
Our special guest, Ross Robbins, is one of the best speakers in the housing industry, and his topic is one that every salesperson should be interested in: How to say exactly the thing at the [...]
